A virtual environment comprises anywhere your business exists online, both customer-facing, and internally. But it’s also much more than that. At jdp it’s a term that reminds us that we’re creating spaces online to help facilitate smooth business.
We don’t like the term “brand design”. We purposefully avoid it. Why? Because it sounds like you’re painting a wall, or choosing an outfit. It’s disconnected, separate from your business. To effectively communicate your business directly to your audience you should try this instead.
The adage “don’t judge a book by its cover” exists for a reason. We judge books, people, instagram profiles, and, yes, brands. Your customers are no different. That’s why brand design and development is a vital part of starting and running a successful business.
