For as long as these two exist, the comparisons between Webflow vs. Shopify will likely never stop given that they are two of the most popular eCommerce providers. There are many reasons why people stick with these two behemoths. With little programming experience, you can come up with a perfect eCommerce website and not get bogged down by the technicalities of setting up your site.

Webflow and Shopify are both heavily feature-laden and have garnered a massive following from developers and users alike. However, each of them serves a specific market and perfect for certain niche user categories. Webflow is a cloud-based website builder with an extensive set of features that allow anyone to create professional and contemporary websites. Shopify, on the other hand, makes it easy to develop eCommerce websites for all types of online stores. Are you interested in either of them? Find out how they compare below?

Webflow vs. Shopify: Ease of use

The difference in approaches between Shopify and Webflow means that the user experience varies on the two platforms. Because Webflow requires a professional or someone with considerable programming experience, novice users will spend more time navigating the user interface and completing what they want. The dashboard and Webflow control panel have lots of icons, tools, and features that are more ideal for experienced users. That said, once you are accustomed to it, everything comes naturally.

Shopify’s platform, in contrast, is relatively easy to use despite the functionality you can get from it. The feature-rich dashboard is simple to understand, with features like drag and drop into the editor. It is easy to play around with fonts, styles, website elements, and other options to create the website you envision. There are plenty of templates to choose from, and even people with little programming experience can make a good-looking eCommerce site on Shopify.

Webflow vs. Shopify: Ease of design

Both Webflow and Shopify offer freedom in design, flexibility, and tons of customization options to users. Webflow has an integrated eCommerce platform which makes managing medium to small web-based stores easy. It may fumble with creating big stores, but it is understandable given that Webflow’s focus isn’t on eCommerce alone.

Shopify, on the other hand, is in the business of eCommerce, and all its features are geared towards this niche. You can create many different eCommerce projects, from the simple ones to the complex ones, with ease. All the high-end development tools like AR, synchronization, security, and much more are available for everyone, including small businesses, which makes it easy to develop efficient, high-performing sites.

Webflow vs. Shopify: Integration

Webflow’s builder resembles a content management system, and it is much more flexible to the needs of design pros. Because of the pro focus, advanced integration and usage of special features are easier. It boasts advanced design customization tools, blogging and integration functionality, and HTML/CSS editing. Furthermore, it will work with After Effects, Zappier, Lottie, among other services that will improve site performance.

Shopify’s eCommerce focus means its integration and advanced features are geared towards improving online store performance. It allows integration to QuickBooks, Xero, and other quality accounting software, and features like custom widgets mean you can add ultraperformance to a site. Another critical tool in its arsenal is the Augmented Reality tool which allows visualizing products in 3D.

Webflow vs. Shopify: Templates

The Webflow and Shopify template libraries keep growing every day. From Webflow templates, you can deduce how much customization the builder wants you to do on your site to make it your own. There are both free and paid templates available, but according to experts, there isn’t much of a change in their designs. Shopify also features both free and paid templates to choose from. That said, the number of free templates is less than the paid ones, so to get your favorite design, you may have to pay—unless you are comfortable with your site looking exactly like another.

Depending on the objectives you are pursuing and the result you want, both website-building platforms will work brilliantly. Each has its strong suits, and each is functional in its own unique way. Webflow works for all types of projects, and Shopify is best for eCommerce. Either way, they will both work excellently in SEO, and really, the choice of platform depends on your needs.